As the saying goes, “the show must go on”. And for Samsung, that means that despite scandals and allegations of connected with their CEO, the company has to continue to operate “business as usual”. This weekend, Samsung announced its biggest acquisition to date, the Samsung Harman International Industries acquisition. What does that mean to you? Let’s break it down.
Official Samsung Harman announcement
Once the deal was done, Young Sohn, president and Chief Strategy officer of Samsung electronics said this in a statement:
“Today is a historic moment for us. The close of this transaction opens the door to create substantial growth opportunities and deliver greater benefits for customers worldwide. We see transformative opportunities in the car — and a future which seamlessly connects lifestyle across automotive, home, mobile and work”
Harman is a massive company that has more than 30,000 employees. Some of the brands include JBL, Lexicon, Harman Kardon, Infinity, and others.
What does Samsung-Harman mean for you?
To understand what your benefits are from this deal, you have to understand what Harman produces. The company is one of the leading in the sound industry. Now, let’s break it down by bullet points some things you can expect in the future.
– Better sound experience in your mobile phone. Since Harman produces headsets, sound amplifiers, and speakers, we can expect them to make their way to Samsung mobile. Let’s not forget, JBL speakers are some of the best in the business
– Better sound software. Harman produces hardware, but we can assume with so many experts there, they will find a way to improve the software of your Samsung mobile phone. Remember, it was just a year ago that Samsung and other companies managed to find a way to block environmental sounds while you talk on the phone
– Let’s move to the car business. Smart technology in cars is the future of technology, and Samsung and Harman are two companies leading the field. Combining their forces can potentially make your vehicle talk to you in the future. At the rate technology is moving forward, vehicles will be voice first devices sooner than later
– Bring Samsung to Mini, Land Rover, Jeep, Fit, Lamborghini, Mercedes-Benz, Bentley, Audi, Volkswagen, Seat, Toyota, and many other automobiles Harman has collaboration with.